• This shampoo is specially designed for colour-treated hair, helping to maintain and re-ignite the vibrancy of dyed hair. 

• It delivers a radiant shine and enhances the brilliance of your hair colour. 

• The formula includes Moroccan rose extract and passion fruit nectar, giving it a bright, uplifting floral scent. 

• The bottle is 100% recyclable (except the cap, depending on local recycling facilities). 

• It’s cruelty-free, with recognition from PETA. 

• The formula is free from colorants, paraffin, and silicones. 

• Country of origin: France. 

Key Features / Benefits:

• Color Protection: Helps protect and preserve the richness and vibrancy of coloured hair. 

• Hydrating / Moisturizing: The shampoo hydrates coloured hair so that it doesn’t feel dry or dull. 

• Gentle Cleansing: Cleanses without stripping away hair colour. 

• pH Balanced: Suitable for regular or daily use. 

• Luxurious Fragrance: A scent-sational experience with rose petals; leaves a pleasant floral smell. 

• Eco-Friendly Packaging: As mentioned, recyclable bottle. 

Ingredients:

According to Dunnes Stores: 

• Aqua (Water)

• Sodium Laureth Sulfate

• Sodium Chloride

• Cocamidopropyl Betaine

• Sodium Xylenesulfonate

• Parfum (Fragrance)

• Citric Acid

• Cocamide MEA

• Sodium Citrate

• Sodium Benzoate

• Tetrasodium EDTA

• Sodium Hydroxide

• Guar Hydroxypropyltrimonium Chloride

• Glycerin

• Propylene Glycol

• Linoleamidopropyl PG-Dimonium Chloride Phosphate

• Limonene

• Hexyl Cinnamal

• Magnesium Nitrate

• Rosa Centifolia Flower Extract (Rose)

• Passiflora Incarnata Fruit Extract (Passion Fruit)

• Zea Mays Silk Extract

• Methylchloroisothiazolinone

• Magnesium Chloride

• Tocopheryl Acetate (Vitamin E)

• Methylisothiazolinone

How to Use:

1. Wet your hair thoroughly. 

2. Apply a generous amount of the shampoo, massage into a rich lather from roots to tips. 

3. Rinse well. For a more intense clean, you can repeat. 

4. For best results, follow with Herbal Essences Ignite My Colour Conditioner. 

Warnings / Precautions:

• Avoid contact with eyes. If it gets into the eyes, rinse thoroughly with water. 

• For external use only. 

• Do a patch test before use to check for allergic reactions. 

• Keep out of reach of children. 

• Store in a cool, dry place, away from direct sunlight.